EAA 2025: How to Meet the New Digital Accessibility Requirements?

The European Accessibility Act (EAA) is a directive aimed at improving how the internal market for accessible products and services functions, by removing barriers created by differing rules across member states. It takes effect on June 28 of this year, and failing to meet its requirements can carry penalties.

Who does the EAA affect?

The EAA covers commonly used hardware and software, along with various services related to communication, commerce, finance, education, and transportation.

• Websites and digital services.
• Streaming services and audiovisual content.
• Banking and payment systems.
• Electronic communications.
• Exceptions apply to companies with fewer than 10 employees and annual turnover not exceeding 2 million euros.
• An exception also applies to some content on websites and mobile apps. If you're curious what that includes, check out PageAccess's article.

Why does accessibility matter?

• It ensures equal access for everyone.
• More accessible websites are clearer and easier to use for all users.
• People with disabilities across the 27 EU member states represent purchasing power of 55.4 trillion CZK, and globally as much as 313.2 trillion CZK.
• Accessibility isn't just a matter of legislation, but also a huge business opportunity.

What are the most common accessibility issues?

• Missing alt text on images in an e-shop's product listings.
• A booking system that can't be used with keyboard only.
• An online banking portal without sufficient text contrast.
• A login form without labels linked to inputs.

How to prepare?

• Follow the EN 301 549 standard – Corresponds to WCAG 2.1 AA; a new version planned for this year will likely incorporate the requirements of WCAG 2.2.
• Use proper testing practices – Combine automated tools, manual testing, and involving real users.
• Use accessible third-party services, or provide users with an alternative way to access that information.
• Rely on experts – Contact accessibility experts at PageAccess, or have your website built with us at Superkoders, usable by everyone. Together we'll create a product that not only meets EAA requirements but improves the user experience for everyone.

In closing…

If you'd like more information, on the PageAccess website we've written up the topic in more detail, including a checklist to make it easier to understand what a company needs to do to make its products more accessible.